Philips and Dixons Retail first to introduce Android docking stations to the UK

November 11, 2011

London – For the first time, owners of Android phones and devices can join their Apple counterparts to enjoy exceptional Philips Fidelio quality sound, plus ‘dock, charge and play’ simplicity, with an exclusive UK launch of a new range of docks initially available at selected Currys and PC World stores*.

 

The new Philips Android docking range offers a choice of three different models - the ‘room-filling’ sound from the AS851, sounds for home or on the go with the smaller mains or battery powered AS351, and a stylish alarm clock dock, the AS111.

 

Due to an innovative micro USB connector that can be adjusted to different positions and orientations to suit each variable Android device, alongside a dedicated Philips App, all of the docks will offer a similar ‘dock and play’ functionality to that of the Apple range.

 

In addition to docking and charging, sound transfer has also been made simple thanks to Philips dedicated Fidelio app for Android. When the phone is docked, the App automatically starts – if necessary automatically starting Bluetooth – and pairs the phone to the dock. So the minute you press play the sound is unleashed.

 

As the docks are part of the Fidelio range, the sound is guaranteed to be of the highest quality. The Fidelio for Android range consists of the following devices:


The clean lines of the curved back on the AS851 not only looks remarkable, but also creates a more effective structure for acoustic performance and allows superb crystal clear sound. Precisely tuned bass pipes also offer for deep and tight bass reproduction. The AS851 also features Philips Digital sound processing for lifelike, distortion-less music and 30W RMS total output power.

                                                           

                                        The AS851 is available from today with an estimated street price of

                                        £199

 

 

This slightly smaller AS351 will give you the right sound, both at home and on the go, with the option to choose between battery and AC power. This model offers Dynamic Bass Boost to preserve low tones for deep bass at any volume level and comes with 10W RMS total output power.  While a special shielding technology also blocks mobile phone interference.

 

The AS351 is available from today with an estimated street price

                                              of £129

 

 

The third model in the range, the AS111 comes in an elegant and compact design that looks gorgeous from every angle and fits neatly on a bedside table. Its 360-degree design gives a rich omni-directional sound to fill your bedroom, whilst neodymium speakers to deliver pure and balanced audio, so you can wake up to a great sound from your Android phone whilst knowing its fully charged for the day ahead.

 

The AS111 is available from today with an estimated street price of £70

 

 

 

 

 

Visit http://bit.ly/utHjFV or www.philips.com/sound for more information on Philips’ range of Fidelio docking speakers.

 

To find the Fidelio app in the Android MarketTM: please visit http://bit.ly/rsxmZZ

Further information

NOTE FOR EDITORS

*Available in selected stores across the UK and online at www.currys.co.uk and www.pcworld.co.uk 

 

For further information, please contact:

Philips Consumer Electronics                                     CMC PR

Ali Lubbock                                                                 Richard Wolfe

Tel: 01483 29 3426                                                     020 8682 9040

E-mail: Ali.Lubbock@philips.com                               Richard@cmcpr.co.uk

 

Philips Customer Care telephone number for publication: 0906 1010 016

 

 

About Royal Philips Electronics

Royal Philips Electronics of the Netherlands (NYSE: PHG, AEX: PHI) is a diversified health and well-being company, focused on improving people’s lives through timely innovations. As a world leader in healthcare, lifestyle and lighting, Philips integrates technologies and design into people-centric solutions, based on fundamental customer insights and the brand promise of “sense and simplicity.” Headquartered in the Netherlands, Philips employs over 120,000 employees with sales and services in more than 100 countries worldwide. With sales of EUR 22.3 billion in 2010, the company is a market leader in cardiac care, acute care and home healthcare, energy efficient lighting solutions and new lighting applications, as well as lifestyle products for personal well-being and pleasure with strong leadership positions in male shaving and grooming, portable entertainment and oral healthcare. News from Philips is located at www.philips.com/newscenter.

 

About Dixons Retail 
Dixons Retail plc is Europe’s largest specialist electrical retailer. It operates in 26 countries, with over 1,200 stores in 13 countries, across Europe employing over 38,000 people. We are the number one market leaders in the UK & Ireland, Nordics, Greece and the Czech Republic. In the UK the leading brands are Currys, PC World, KNOWHOW and Dixons.co.uk.

 

Android and Android Market are a trademark of Google Inc.

 

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