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    • 2 year warranty

    • Shop now, pay later with Klarna

    • Free delivery on orders over £30

    Star Wars edition

    Protective shave, minimum skin irritation

    Bring to life your morning routine with the light side inspired shaver

    V-Track PRO 
    Master your shave with V-Track PRO Precision Blades for unbeatable closeness even on 3 day stubble
    SkinGlide Rings
    have a unique anti-friction coating co-developed with dermatologists to reduce irritation for a smooth, comfortable shave
    Light Side Shaver-SW7700
    5-direction DynamicFlex heads
    Enjoy a wet or dry shave with 5-directional Flex heads that gently follow all the contours of the face and neck  for a close shave

    Powerful battery

    with 60 mins shaving time after 1 hour charge with UK 2-pin plug 

     

    rebellion logo
    SW7700 Shaver head image mobile

    72 self-sharpening blades

    72 self-sharpening blades, 151000 cuts per minute. Zero hairs left standing - no matter what direction they're growing in.

    V-Track Precision PRO Blades

    Get the prefect close shave. The V-Track Precision PRO Blades gently positions each hair in the best cutting position on a 3-day stubble, even flat laying and different length of hairs. Cuts 30% closer in less strokes leaving your skin in great condition.

    5-direction DynamicFlex Heads

    Our shaver heads flex easily in 5 directions, gently following all the contours of the face and neck. Less pressure is needed to shave closely and skin stress is minimized.
    SW7700 Shaver angle image mobile

    SkinGlide Rings

    Experience a more comfortable shave with anti-friction SkinGlide rings coated with microspheres. Thousands of tiny glass-like rounded spheres reduce friction and surface resistance between the shaver and the skin. This gives the shaver a smooth, easy glide and helps protect against skin irritation.

    60 minutes of cordless shaving

    You'll have 60+ minutes of running time - that's about 20 shaves - on a one hour charge. This shaver only operates in cordless mode.
    SW7700 Shaver front image mobile

    Fully washable shaver

    Simply open the shaver  head to rinse it thoroughly under the tap.

    Aquatec Wet & Dry

    Choose how you prefer to shave. With the Aquatec Wet & Dry seal, you can opt for a quick yet comfortable dry shave. Or you can shave wet – with gel or foam – even under the shower.

    1-hour charging time

    Shave longer with every charge, thanks to our powerful energy-efficient, long-lasting lithium-ion battery. Do a quick charge for 5 minutes and you’ll have enough power for one shave.

    SmartClick precision trimmer

    Click on our skin-friendly precision trimmer to finish your look. It’s ideal for maintaining your mustache and trimming your sideburns.
    Light Side

    The Light side of the Force, also known as the Ashla, was an aspect of the Force. The Light side of the Force was aligned with calmness and was used for knowledge and defence. The Jedi were a major practitioner of the light side, and were the mortal enemies of the Sith, which followed the dark side of the Force.
    Star Wars Shaver Series Video
    Star wars logo
    72 self-sharpening blades icon

    72 self-sharpening blades

    72 self-sharpening blades. 151000 cuts per minute. Zero hairs left standing - no matter what direction they're growing in.

    Feel the force of
    V-Track PRO! 

    Master the perfect close shave. The V-Track PRO Precision Blades gently position hair in the optimal cutting position to cut 30%* closer in fewer strokes to give unbeatable closeness even on 1 - 3 day beards

    *Versus its Philips predecessor

    SkinGlide Rings

    Our research shows that the main cause of shaving irritation is friction. Our SkinGlide Rings contain a unique anti-friction coating, which creates a soft, low resistance surface. This allows the shaver to glide effortlessly across your face and is proven to reduce irritation, redness and razor burn. 

    Design and inspiration

    Inspired by the Light Side, the Series 7000 shaver details radiating light and power.   

     

    60 minutes of 
    cordless shaving

    You’ll have 60+ minutes of run time from a 1 hour charge – that’s about 20 shaves! 

    Aquatec Wet & Dry

    Shave your way. With the 100% waterproof Aquatec Wet & Dry seal, you can opt for a quick yet comfortable dry shave. Or you can shave wet with gel or foam or even under the shower.

    Master true comfort

    Follow every contour of your face and neck with 8-directional Flex heads. The dark side shaver catches 20%* more hairs with every pass. Resulting in an extremely close, comfortable shave to help you look your best.
    SmartClick precision trimmer icon

    Perfect the look

    Complete your ultimate shaving experience with the skin-friendly SmartClick Precision Trimmer- ideal for shaping your moustache and sideburns. Also includes a Travel Pouch to keep your new Shaver in pristine condition whilst on the go. 

    Control panel

    Keeping you company whilst you shave is the symbol of the Jedi Order.

    A glowing lightsaber keeps your informed of your battery level and Illuminated symbols remind you when it is time to rinse your shaver heads.

     

    The travel lock is activated by pressing the power button for 3 seconds, which in turn will alight the Millennium Falcon icon to keep you safe on your travels.   
    Light Side

    The Light side of the Force, also known as the Ashla, was an aspect of the Force. The Light side of the Force was aligned with calmness and was used for knowledge and defence. The Jedi were a major practitioner of the light side, and were the mortal enemies of the Sith, which followed the dark side of the Force.
    Star Wars Shaver Series Video
    Star wars logo

    What others say about the SW7700

    Reviews

    What's in the box?
    SW7700

    no 1
    green logo
    Philips –  the world's number one electric shaving brand*

    *Source Market leader research Institute retail value 2014-2015 per electric grooming category
    Philips Green Products can reduce costs, energy consumption and CO2 emissions by offering a significant environmental improvement in one or more of the Philips Green Focal Areas — Energy efficiency, Packaging, Hazardous substances, Weight, Recycling and disposal and Lifetime reliability.

    Compare SW7700 with our other Star Wars: The Last Jedi edition shavers

    SW7700

    Protective Shave

    SW7700

    Philips shop price
    £219.99*
    SW9700

    Perfect Shave

    SW9700

    Philips shop price
    £329.99*
    SW6700

    Powerful shave

    SW6700

    Philips shop price
    £199.99*
    SW5700

    Fast shave

    SW5700

    Philips shop price
    £169.99*
    SW3700

    Convenient shave

    SW3700

    Philips shop price
    £119.99*

    Product specific features

    • SkinGlide Rings with anti-friction coating for smoother glide
    • Personal Comfort Setting - 3x settings to adapt to your skin type
    • Turbo + mode - 20% more power for dense beard areas
    • -
    • Pop-up trimmer

    Cutting performance

    • ★★★★★
    • V-trackPrecision PRO
    • ★★★★★
    • V-trackPrecision PRO
    • ★★★★★
    • V-trackPrecision PRO
    • ★★★
    • ComfortCut Blade System
    • ★★★
    • ComfortCut Blade System

    Contour following

    • 5-direction Flex Heads
    • 8-direction Flex Heads
    • 8-direction Flex Heads
    • 5-direction Flex Heads
    • 4-direction Flex Heads

    Skin comfort

    • ★★★★
    • ★★★★★
    • ★★★★
    • ★★★
    • ★★

    Shave wet & dry

    • -

    User Interface

    • 3 LED
    • 5 LED
    • 3 LED
    • 1 LED
    • -

    Battery

    • 60 min shaving
    • 1 hour charge
    • 60 min shaving
    • 1 hour charge
    • 60 min shaving
    • 1 hour charge
    • 50 min shaving
    • 1 hour charge
    • 40 min shaving
    • 8 hour charge

    100% washable

    Also includes

    • Precision trimmer
    • Hard pouch
    • Precision trimmer
    • Hard pouch
    • Precision trimmer
    • Hard pouch
    • Precision trimmer
    • Protection cap
    • Pop up trimmer
    • Protection cap
    * Suggested retail price

    The complete Star Wars: The Last Jedi collection

    Perfect shave

    Inspired by the dark side

     

    Learn more ›

    Protective shave

    Inspired by the light side

     

    Back to top ›

    Powerful shave

    Inspired by Poe's X-wing

     

    Learn more ›

    Fast, close shave

    Inspired by BB-8

     

    Learn more ›

    Convenient shave

    Inspired by R2-D2

     

    Learn more ›

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