Farnborough, United Kingdom – As radiology services across the UK continue to navigate clearing backlogs and manage increasing demand, Philips UKI has today launched a report outlining a new vision for radiology screening that supports the NHS’s digital transformation ambitions. As the UK and Ireland moves into managing a long-term relationship with COVID-19, radiology departments are confronted with an ageing population with increasing co-morbidities, a challenging workforce crisis, significant patient backlogs and increased pressures on imaging services. The whitepaper outlines details of Philips’ pioneering Radiology Operations Command Centre (ROCC) solution, a new model for imaging that eases pressure on acute hospitals while enhancing senior specialist support for radiology teams. The pioneering model – a vendor-neutral, multi-modality, radiology operations command centre means that irrespective of the imaging equipment used by radiology departments in acute settings, departments can adopt a ‘hub and spoke’ model for imaging, using their existing technology. ROCC connects a pool of imaging experts at a central command centre with radiographers and onsite staff in hospital locations to provide real-time, over-the-shoulder collaboration and support.
Supporting the workforce: engagement, retention, and satisfaction With an estimated shortage of 6,000 radiologists, radiographers, and advanced practitioners in the country, it is vital that radiology professionals are supported to meet the challenges they currently face. ROCC’s tele-augmentation of available expertise and resources helps strengthen radiology networks and improves the quality and delivery of services in both the short and long term. The remote expert will allow radiography staff to perform scans with more confidence, precision, speed and quality. By improving imaging exam quality, hospital trusts can decrease the number of recalls or repeat scans – which are often costly and detrimental to the patient experience and cause staff ‘burn out’. The ROCC model enables the following outcomes: Expanding access, improving quality and reducing costs Those living in communities with social deprivation already face longer waiting times but, according to Sir Michael Marmot’s report into health inequality, this has been further exacerbated by the pandemic1. In line with Philips’ goal of reducing healthcare inequalities across the UK, ROCC aims to help hospitals deliver higher quality testing to more people across the country. Alongside ROCC, the creation of Philips’ community diagnostic hubs, enables patients to undertake tests in non-acute community settings, increasing access to diagnostic testing and helping to reduce inequalities Commenting on the launch of the whitepaper, Neil Mesher, Philips UKI CEO said: “Radiology departments in particular will face significant challenges in the coming years, therefore it is mission critical that new ways to manage patient pathways are implemented.” “To support radiology services in navigating these pressures and prepare them to manage projected increasing demand, Philips has pioneered a world first vendor-agnostic Radiology Operations Command Centre (ROCC).” Welcoming the benefit ROCC will bring to NHS services, Stephanie Holden, Managed Services Director Solutions CoE, Philips UKI said: “ROCC has the potential to enable NHS trusts across the UK to virtualise and digitise imaging. Moreover, as it is the first vendor-agnostic solution, it will also foster a spirit of collaboration and expertise sharing, improve training and help maximise value of staff.” For more information about ROCC, please visit: Radiology Operations Command Center İ Philips Healthcare [1] https://www.theguardian.com/uk-news/2021/jun/30/life-expectancy-key-to-success-of-levelling-up-in-uks-poorer-areas-covid-pandemic.
Royal Philips (NYSE: PHG, AEX: PHIA) is a leading health technology company focused on improving people's health and well-being and enabling better outcomes across the health continuum – from healthy living and prevention, to diagnosis, treatment and home care. Philips leverages advanced technology and deep clinical and consumer insights to deliver integrated solutions. Headquartered in the Netherlands, the company is a leader in diagnostic imaging, image-guided therapy, patient monitoring and health informatics, as well as in consumer health and home care. Philips generated 2020 sales of EUR 17.3 billion and employs approximately 77,000 employees with sales and services in more than 100 countries. News about Philips can be found at www.philips.com/newscenter.
Contact Details Emily Wells-Burr PR Manager Philips UK&I Email: emily.wells-burr@philips.com Tel: 07825105685 Alice O’Malley Junior PR Manager Philips UKI Email: alice.omalley@philips.com Tel: +447798575373