We strive to team up with A-brand partners with whom we can develop value propositions which are of relevance to our consumers. Whether your focus is to increase consumer loyalty, reward your employees or customers, or incentivise your sales force. We search for partners to build joint marketing activities to increase consumer participation.
In the joint premium campaign with Shell petrol stations consumers were able to save up for strong discounts for Philips products by refueling and consuming at gas stations. Philips and Shell have been teaming up for many years in multiple countries like the Netherlands, Belgium, Germany, Austria, Spain and many more.
In the Benelux, Weight Watchers and Philips are teaming up for multiple years. As the products and services of both the companies are highly complementary, our partnership adds value to the consumer. Together with Weight Watchers, we focus on bringing relevant content and appliances to the consumer stimulating quick and easy healthy cooking.
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