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    In partnership with

    Oral healthcare foundation icon
    National smile icon

    The health of your mouth has a direct correlation with your overall body’s health. Philips want to raise awareness and drive education around 3 key oral care habits to create #habits4life so that people can take control of their health and live healthier, happier lives.

    These are the 3 key #habits4life

    Visiting dentist

    Visit the dentist


    Attending your dentist helps prevent wider issues for your health such as heart disease and diabetes.

    Brush with electric toothbrush

    Brush with an electric toothbrush


    Taking good care of your oral hygiene reduces the risk of gum disease and tooth decay. Achieve a month’s worth of manual brushing in just 2 minutes with Philips Sonicare*.

    Browse the Philips Sonicare range and our exclusive deals on our store
    Follow healthy diet

    Follow a healthy diet


    A healthy diet leads to a healthier life by reducing risk of tooth decay and obesity.

    Brush heads replace every 3 months Icon

    Philips Sonicare toothbrush heads

    Enjoy the complete power of your Philips Sonicare electric toothbrush with a Sonicare brush head. Because every smile is unique, we have brush heads that help you focus on your personal oral health goals: from plaque removal, to gum health, to teeth whitening. No matter which Philips Sonicare electric toothbrush you use, simply click on the brush head that suits you best.

    Take a look at Dr Ben Atkins’ top 10 tips for great oral health

    Ben Atkins

    The importance of visiting your dental professional

    Ben Atkins,
    President of the Oral Health Foundation

    Gum disease is a very common condition, which affects most adults in the UK at some point in their lives. The most common cause is a sticky coating of plaque either round or in between your teeth. Other factors that can lead to gum disease include:

    • Smoking
    • Diabetes
    • Poor diet

    With helpful advice from your dental professional and regular at-home care, you can reduce your risk of gum disease affecting your mouth.

    Introduce Sugar swaps for a healthier life


    The best electric toothbrush for kids

    Ben Atkins,
    President of the Oral Health Foundation

    Electric toothbrushes do an excellent job of removing plaque from teeth and improving your gum health, and many people find them much easier to use and more effective than a manual brush. The earlier we get into good brushing habits the better, so an electric toothbrush is a good choice for children too.
    Juliette Reeves

    Eat well, keep gums healthy and live longer

    Juliette Reeves,
    Nutritionist and Dental Hygienist

    New reports say rates of obesity across the world have tripled since 1975. More than one in ten (13%) are classed as obese while over a third (39%) are deemed overweight.


    It may seem obvious, but the cause is down to diet. Mainly, an increased consumption of foods and drinks high in fat, sugar and salt.


    As growing evidence suggests poor nutrition is associated with oral and wider-health diseases, the role of good nutrition and a balanced diet becomes even more important.

    National smile day

    Smile! It's National Smile Month

    #habits4life is launching to coincide with National Smile Month – a charity campaign that champions the benefits of good oral health.


    The campaign is organised by the Oral Health Foundation and supports millions of people in developing and maintaining a healthy smile.  Everybody deserves the right to good oral health. By working together during National Smile Month, we can make this happen.

    Sonicare toothbrush subscription

    Advanced dental care at your door


    Subscribe and save with our Philips Sonicare subscription plan, allowing you to split the cost of an electric toothbrush and automatically receive a new brush head every 3 months

    based on 62,000 movements per minute with a Philips Sonicare ProtectiveClean, Philips DiamondClean and Philips Sonicare DiamondClean Smart”.

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