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      What is OLED TV? What's so special about it?

      An OLED (Organic Light-Emitting Diode) TV represents a significant advancement in display technology. It offers superior picture quality, a slimmer design, and improved performance over LED (Light-Emitting Diode), and MiniLED (Miniature Light-Emitting Diode) TVs. This article explains what an OLED TV is, its unique features, and how it revolutionises the viewing experience.

      Reading time: 3 Min

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      What is an OLED TV?

      How OLED technology works

      OLED technology uses organic compounds that light up when electric current passes through them. This is fundamentally different from LED technology, which need a backlight to light up the screen.

      What’s so special about OLED technology

      • Self-emitting pixels: 4K OLED TVs are made up of about 8.3 million pixels that can light up or turn off independently, creating their own light and colour. This eliminates the need for a separate backlight, resulting in unparalleled picture quality.

      • Perfect blacks: OLED pixels can turn off completely, which means they produce true blacks, resulting in an infinite contrast ratio. This significantly increases the depth and realism of the images on the screen.

      • Vibrant colours: OLED TVs offer a wide colour gamut and accurate colour reproduction. This makes the images look more vibrant and lifelike.

      • Wide viewing angles: Unlike LED TVs, OLED maintains consistent picture quality and colour accuracy from virtually any viewing angle. This ensures the picture looks good no matter where you sit in the room.

      Family is watching match with OLED TV

      Benefits of OLED TVs

      What does it mean to me as a TV viewer with all these above-mentioned advantages?

       

      • Better viewing experience: The combination of perfect blacks, vibrant colours, and wide viewing angles creates a more enjoyable viewing experience.

      • Easy on your eyes: OLED TVs emit less blue light compared to traditional TVs, reducing eye strain and making them more comfortable for binge watching.

      • Fast response time: OLED technology boasts a fast response time, reducing motion blur and providing smoother transitions. This is particularly useful for gamers, as it ensures that fast-paced action and quick movements are displayed clearly and smoothly, improving the overall gaming experience.

      • Energy efficiency: OLED TVs are more energy-efficient than LED TVs because they do not need a backlight and use less power.

      Philips OLEDTV enhanced gaming feature

      What can I do with an OLED TV?

      Here are some ways to make the most of OLED TVs:
       

      Home theatre setup: OLED TVs' top-notch picture quality and wide viewing angles are perfect for a home theatre. The deep blacks and vibrant colours make movies and TV shows look like they're in a cinema.

      Gaming: Gamers will love the fast response times and smooth motion of OLED TVs. The vibrant colours and deep blacks make games look better and more engaging.

      Watching sports: Sports fans will enjoy the clear, smooth display of fast-paced action on OLED TVs. The wide viewing angles mean everyone gets a good view, whether watching alone or with friends.

      Aesthetic design: The ultra-thin design of OLED TVs makes them a stylish addition to any room. Whether mounted on a wall or placed on a stand, they blend seamlessly with modern decor.

      Why choose OLED TV?

      Why choose an OLED TV?

      OLED TVs offer clear benefits for viewers. Imagine watching your favourite movie with true-to-life colours and deep blacks that make every scene pop. Picture yourself gaming with a screen that responds instantly to your every move, increasing your chance of victory. Think of a sports match where every detail is crystal clear, and every movement is smooth and lifelike.

      Sport match with OLED TV

      While OLED TVs might seem expensive, there are options to suit different budgets. The Philips Ambilight TV OLED+ series offers a premium experience with cutting-edge features, a stunning design, and state-of-the-art Bowers & Wilkins sound. Meanwhile, the OLED 7 series provides a more affordable option without compromising on quality. This means you can always find an OLED TV that fits both your needs and budget.


      OLED technology makes your viewing experience more enjoyable and comfortable. In addition, its energy efficiency means you can enjoy watching what you love without consuming too much energy.

      Conclusion

      OLED TVs represent the pinnacle of current television technology, offering unmatched picture quality, design, and performance. Whether you’re a movie lover, a gamer, or a sports fan, an OLED TV is an excellent investment that will make everything you watch look better. Since the introduction in 2017, Philips Ambilight OLED TVs have won more than 500 awards, a testament to their quality and innovation. And the awards keep coming! With an Ambilight OLED TV, you’re not just upgrading your screen - you're changing the way you watch TV for years ahead.

      Which OLED TV is best for you?

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      This article was created with the assistance of AI, along with detailed input, careful editing, and fact-checking by our team to ensure accuracy and quality.

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